:root {
  --ink: #101318;
  --ink-soft: #1a2029;
  --paper: #f4f1ea;
  --paper-2: #e9e4da;
  --white: #fffefa;
  --blue: #5f7cff;
  --blue-bright: #83a0ff;
  --blue-soft: #dce3ff;
  --lime: #d9ff63;
  --muted: #6e736f;
  --line: rgba(16, 19, 24, .16);
  --line-dark: rgba(255, 255, 255, .15);
  --sans: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --serif: Iowan Old Style, Baskerville, "Times New Roman", serif;
  --max: 1240px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 17px;
  line-height: 1.58;
  text-rendering: optimizeLegibility;
}
body.menu-open { overflow: hidden; }
img { max-width: 100%; display: block; }
a { color: inherit; }
button { font: inherit; }

.skip-link {
  position: fixed;
  left: 16px;
  top: -80px;
  z-index: 100;
  background: var(--lime);
  color: var(--ink);
  padding: 10px 16px;
  border-radius: 0 0 8px 8px;
  font-weight: 800;
}
.skip-link:focus { top: 0; }

.site-header {
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(244, 241, 234, .88);
  backdrop-filter: blur(18px);
  border-bottom: 1px solid var(--line);
}
.nav-wrap {
  width: min(var(--max), calc(100% - 40px));
  height: 78px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 28px;
}
.brand {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  text-decoration: none;
  font-weight: 900;
  letter-spacing: -.035em;
}
.brand-mark {
  width: 40px;
  height: 40px;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: var(--ink);
  color: var(--lime);
  font-size: 14px;
  letter-spacing: -.05em;
}
.brand-name { font-size: 16px; }
.nav-links { display: flex; align-items: center; gap: 30px; }
.nav-links a {
  text-decoration: none;
  font-size: 14px;
  font-weight: 750;
}
.nav-links a:hover { color: #425cdf; }
.nav-cta {
  border: 1px solid var(--ink);
  border-radius: 999px;
  padding: 10px 16px;
}
.nav-cta:hover { background: var(--ink); color: var(--white) !important; }
.menu-button {
  display: none;
  width: 44px;
  height: 44px;
  border: 1px solid var(--line);
  border-radius: 50%;
  background: transparent;
  cursor: pointer;
}

.section, .hero, .case-hero, .case-section, .about-hero, .expertise-hero, .expertise-detail {
  width: min(var(--max), calc(100% - 40px));
  margin-inline: auto;
}
.hero {
  min-height: calc(100vh - 78px);
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(310px, .8fr);
  gap: clamp(44px, 7vw, 110px);
  align-items: center;
  padding: 70px 0 76px;
}
.eyebrow {
  margin: 0 0 18px;
  color: #425cdf;
  font-size: 13px;
  font-weight: 900;
  letter-spacing: .14em;
  text-transform: uppercase;
}
.hero h1, .case-hero h1, .about-hero h1 {
  margin: 0;
  max-width: 900px;
  font-size: clamp(3.5rem, 7.3vw, 7.8rem);
  line-height: .91;
  letter-spacing: -.072em;
  font-weight: 920;
}
.hero h1 em {
  color: var(--blue);
  font-family: var(--serif);
  font-weight: 500;
}
.hero-intro {
  max-width: 700px;
  margin: 28px 0 0;
  color: #484e4c;
  font-size: clamp(1.05rem, 1.55vw, 1.3rem);
  line-height: 1.55;
}
.availability { display: flex; align-items: center; gap: 10px; margin: 18px 0 0; color: #555c58; font-size: 13px; font-weight: 750; }
.availability span { width: 9px; height: 9px; border-radius: 50%; background: #41a467; box-shadow: 0 0 0 4px rgba(65,164,103,.14); }
.actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 32px; }
.button {
  min-height: 50px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  border: 1px solid var(--ink);
  border-radius: 999px;
  padding: 0 22px;
  text-decoration: none;
  font-size: 14px;
  font-weight: 850;
  transition: transform .18s ease, background .18s ease, color .18s ease;
}
.button:hover { transform: translateY(-2px); }
.button-dark { background: var(--ink); color: var(--white); }
.button-dark:hover { background: #28303a; }
.button-light { background: transparent; }
.button-light:hover { background: var(--white); }
.button-blue { background: var(--blue); color: white; border-color: var(--blue); }

.hero-portrait {
  position: relative;
  min-height: 590px;
  margin: 0;
  border-radius: 34px;
  overflow: hidden;
  isolation: isolate;
  background: var(--ink-soft);
  color: white;
  box-shadow: 0 32px 75px rgba(16,19,24,.2);
}
.hero-portrait > img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center 16%;
  z-index: -2;
}
.hero-portrait::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background: linear-gradient(to bottom, rgba(10,13,17,0) 42%, rgba(10,13,17,.26) 62%, rgba(10,13,17,.82) 100%);
}
.hero-identity {
  position: absolute;
  top: 22px;
  left: 22px;
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 10px 14px;
  border: 1px solid rgba(255,255,255,.6);
  border-radius: 999px;
  background: rgba(255,254,250,.9);
  color: var(--ink);
  box-shadow: 0 8px 24px rgba(16,19,24,.14);
  backdrop-filter: blur(10px);
}
.hero-identity strong { font-size: 13px; line-height: 1; }
.hero-identity span { color: #565d59; font-size: 12px; line-height: 1; }
.hero-receipts {
  position: absolute;
  right: 22px;
  bottom: 22px;
  left: 22px;
  padding: 18px;
  border: 1px solid rgba(255,255,255,.2);
  border-radius: 20px;
  background: rgba(16,19,24,.8);
  box-shadow: 0 16px 42px rgba(16,19,24,.18);
  backdrop-filter: blur(14px);
}
.proof-label { color: var(--lime); font-size: 12px; font-weight: 900; letter-spacing: .13em; text-transform: uppercase; }
.hero-receipt-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin-top: 12px; }
.hero-receipt { min-width: 0; padding-left: 12px; border-left: 1px solid var(--line-dark); }
.hero-receipt:first-child { padding-left: 0; border-left: 0; }
.hero-receipt strong { display: block; font-size: clamp(1.55rem, 2.5vw, 2.25rem); line-height: 1; letter-spacing: -.055em; }
.hero-receipt span { display: block; margin-top: 7px; color: #d5d9d7; font-size: 12px; line-height: 1.25; }

.ticker { background: var(--blue); color: white; overflow: hidden; border-block: 1px solid rgba(0,0,0,.12); }
.ticker-inner {
  width: max-content;
  display: flex;
  gap: 42px;
  padding: 14px 0;
  animation: drift 30s linear infinite;
  font-size: 12px;
  font-weight: 900;
  letter-spacing: .12em;
  text-transform: uppercase;
}
.ticker-inner span::after { content: "✦"; margin-left: 42px; color: var(--lime); }
@keyframes drift { to { transform: translateX(-50%); } }

.leadership-scope {
  width: min(1440px, calc(100% - 40px));
  margin: 0 auto;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  overflow: hidden;
  border-radius: 22px;
  background: var(--ink);
  color: white;
  box-shadow: 0 24px 55px rgba(16,19,24,.13);
}
.leadership-scope > div { min-height: 165px; padding: 24px; border-right: 1px solid var(--line-dark); display: flex; flex-direction: column; }
.leadership-scope > div:last-child { border-right: 0; }
.leadership-scope span { color: var(--lime); font-size: 11px; font-weight: 900; letter-spacing: .12em; text-transform: uppercase; }
.leadership-scope strong { display: block; margin-top: 20px; font-size: clamp(1.6rem, 2.6vw, 2.8rem); line-height: .95; letter-spacing: -.055em; }
.leadership-scope small { display: block; margin-top: auto; padding-top: 16px; color: #bfc6c3; font-size: 12px; line-height: 1.4; }

.endorsement-band {
  width: min(var(--max), calc(100% - 40px));
  margin: 44px auto 0;
  padding: clamp(30px, 5vw, 58px);
  display: grid;
  grid-template-columns: minmax(0, 1.45fr) minmax(240px, .55fr);
  gap: clamp(36px, 7vw, 100px);
  align-items: end;
  border: 1px solid rgba(66,92,223,.25);
  border-radius: 24px;
  background: var(--blue-soft);
}
.endorsement-band blockquote { margin: 0; font-family: var(--serif); font-size: clamp(2rem, 4vw, 4.4rem); line-height: 1.03; letter-spacing: -.045em; }
.endorsement-band > p { margin: 0; }
.endorsement-band strong, .endorsement-band span { display: block; }
.endorsement-band strong { font-size: 15px; }
.endorsement-band span { margin-top: 6px; color: #4f5771; font-size: 12px; line-height: 1.45; }

.section { padding: 118px 0; }
.section-dark { width: 100%; max-width: none; background: var(--ink); color: var(--white); }
.section-dark > .inner { width: min(var(--max), calc(100% - 40px)); margin: 0 auto; padding: 118px 0; }
.section-head { display: grid; grid-template-columns: 1fr 1fr; gap: 70px; align-items: end; margin-bottom: 60px; }
.section-kicker { color: var(--blue); font-size: 13px; font-weight: 900; letter-spacing: .13em; text-transform: uppercase; }
.section-title { margin: 10px 0 0; font-size: clamp(2.7rem, 5.4vw, 5.7rem); line-height: .94; letter-spacing: -.06em; }
.section-head p { margin: 0; color: var(--muted); font-size: 18px; max-width: 550px; }
.section-dark .section-head p { color: #b8bfbc; }

/* Expertise */
.expertise-preview { padding-top: 104px; }
.expertise-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.expertise-card {
  min-height: 310px;
  padding: 26px;
  border: 1px solid var(--line);
  border-radius: 22px;
  background: rgba(255,255,255,.42);
  display: flex;
  flex-direction: column;
  text-decoration: none;
  transition: transform .2s ease, border-color .2s ease, background .2s ease;
}
.expertise-card:hover { transform: translateY(-5px); border-color: rgba(66,92,223,.55); background: var(--white); }
.expertise-card:nth-child(3) { background: var(--ink); color: white; border-color: var(--ink); }
.expertise-card:nth-child(3):hover { background: #252c36; }
.expertise-number { color: var(--blue); font-size: 12px; font-weight: 900; letter-spacing: .12em; text-transform: uppercase; }
.expertise-card:nth-child(3) .expertise-number { color: var(--lime); }
.expertise-card h3 { margin: 42px 0 12px; font-size: clamp(1.55rem, 2.6vw, 2.5rem); line-height: 1; letter-spacing: -.045em; }
.expertise-card p { margin: 0; color: var(--muted); font-size: 15px; }
.expertise-card:nth-child(3) p { color: #bdc4c1; }
.expertise-proof { margin-top: auto; padding-top: 28px; color: #344dc7; font-family: var(--serif); font-size: 1.08rem; font-weight: 700; }
.expertise-card:nth-child(3) .expertise-proof { color: var(--lime); }

.expertise-hero { padding: 100px 0 82px; }
.expertise-hero-grid { display: grid; grid-template-columns: minmax(0, 1.25fr) minmax(280px, .75fr); gap: clamp(46px, 8vw, 120px); align-items: end; }
.expertise-hero h1 { margin: 0; font-size: clamp(3.6rem, 7.6vw, 7.9rem); line-height: .91; letter-spacing: -.072em; }
.expertise-hero h1 em { color: var(--blue); font-family: var(--serif); font-weight: 500; }
.expertise-intro { margin: 0; color: #464c49; font-size: clamp(1.1rem, 1.8vw, 1.42rem); line-height: 1.52; }
.expertise-jump { margin-top: 58px; display: flex; flex-wrap: wrap; gap: 9px; }
.expertise-jump a, .case-expertise a {
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 8px 12px;
  text-decoration: none;
  font-size: 13px;
  font-weight: 780;
}
.expertise-jump a:hover, .case-expertise a:hover { background: var(--ink); color: white; }
.expertise-detail { padding: 92px 0; display: grid; grid-template-columns: minmax(210px, .38fr) minmax(0, 1fr); gap: clamp(55px, 10vw, 150px); scroll-margin-top: 90px; }
.expertise-detail + .expertise-detail { border-top: 1px solid var(--line); }
.expertise-detail-index { display: flex; flex-direction: column; gap: 8px; color: #425cdf; font-size: 13px; font-weight: 900; letter-spacing: .11em; text-transform: uppercase; }
.expertise-detail-index b { color: var(--muted); font-weight: 800; }
.expertise-detail-body { max-width: 860px; }
.expertise-detail-body h2 { margin: 0; font-size: clamp(2.4rem, 4.8vw, 4.8rem); line-height: .95; letter-spacing: -.058em; }
.expertise-detail-body > p { margin: 24px 0 0; max-width: 760px; color: #444a47; font-size: 18px; }
.expertise-evidence { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin-top: 34px; }
.expertise-evidence div { min-height: 145px; padding: 20px; border-radius: 16px; background: var(--white); border: 1px solid var(--line); }
.expertise-evidence strong { display: block; color: #344dc7; font-size: clamp(1.9rem, 3.5vw, 3rem); line-height: .92; letter-spacing: -.055em; }
.expertise-evidence span { display: block; margin-top: 12px; color: var(--muted); font-size: 13px; line-height: 1.4; }
.related-work { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 28px; }
.related-work a { min-height: 44px; display: inline-flex; align-items: center; padding: 0 15px; border-bottom: 2px solid var(--blue); color: #344dc7; text-decoration: none; font-size: 14px; font-weight: 850; }
.related-work a:hover { color: var(--ink); border-color: var(--ink); }
.discipline-list { display: flex; flex-wrap: wrap; gap: 9px; margin-top: 26px; }
.discipline-list span { padding: 8px 11px; border-radius: 999px; background: var(--blue-soft); color: #344dc7; font-size: 12px; font-weight: 800; }
.systems-journey { display: grid; grid-template-columns: repeat(3, 1fr); margin-top: 34px; overflow: hidden; border: 1px solid var(--line); border-radius: 18px; background: var(--white); }
.systems-journey article { min-height: 230px; padding: 22px; border-right: 1px solid var(--line); display: flex; flex-direction: column; }
.systems-journey article:last-child { border-right: 0; }
.systems-journey article > span { color: #425cdf; font-size: 11px; font-weight: 900; letter-spacing: .11em; text-transform: uppercase; }
.systems-journey strong { display: block; margin-top: 34px; font-size: 1.2rem; line-height: 1.15; }
.systems-journey p { margin: auto 0 0; padding-top: 16px; color: var(--muted); font-size: 13px; line-height: 1.45; }

.communications-proof { width: min(1160px, calc(100% - 40px)); margin: 0 auto 46px; display: grid; grid-template-columns: repeat(3, 1fr); border-radius: 20px; overflow: hidden; background: var(--ink); color: white; }
.communications-proof div { min-height: 190px; padding: 28px; border-right: 1px solid var(--line-dark); display: flex; flex-direction: column; justify-content: space-between; }
.communications-proof div:last-child { border-right: 0; }
.communications-proof strong { color: var(--lime); font-size: clamp(2.5rem, 5vw, 5rem); line-height: .86; letter-spacing: -.07em; }
.communications-proof span { color: #c0c7c4; font-size: 14px; max-width: 220px; }
.media-wall { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 34px; }
.media-wall span { padding: 11px 15px; border: 1px solid var(--line); border-radius: 999px; background: var(--white); font-family: var(--serif); font-size: 1.05rem; font-weight: 700; }
.communications-band { background: var(--blue); color: white; }
.communications-band .inner { width: min(var(--max), calc(100% - 40px)); margin: 0 auto; padding: 92px 0; display: grid; grid-template-columns: .7fr 1.3fr; gap: clamp(46px, 9vw, 130px); }
.communications-band h2 { margin: 0; font-size: clamp(2.6rem, 5.4vw, 5.8rem); line-height: .93; letter-spacing: -.06em; }
.communications-band p { margin: 0; max-width: 690px; font-size: 20px; color: #eef1ff; }

.work-list { border-top: 1px solid var(--line); }
.work-row {
  display: grid;
  grid-template-columns: 90px minmax(0, 1.1fr) minmax(270px, .9fr) 52px;
  align-items: center;
  gap: 30px;
  padding: 28px 0;
  border-bottom: 1px solid var(--line);
  text-decoration: none;
  transition: padding .22s ease, color .22s ease;
}
.work-row:hover { padding-inline: 10px; color: #425cdf; }
.work-index { font-size: 13px; font-weight: 900; color: var(--muted); }
.work-row h3 { margin: 0; font-size: clamp(1.7rem, 3vw, 3rem); line-height: 1; letter-spacing: -.045em; }
.work-row p { margin: 8px 0 0; color: var(--muted); font-size: 14px; }
.work-result { font-family: var(--serif); font-size: clamp(1.35rem, 2.1vw, 2rem); line-height: 1.15; }
.work-arrow { width: 48px; height: 48px; border: 1px solid var(--line); border-radius: 50%; display: grid; place-items: center; font-size: 20px; }
.work-preview {
  display: none;
  position: fixed;
  z-index: 35;
  width: 310px;
  aspect-ratio: 4 / 3;
  border-radius: 18px;
  overflow: hidden;
  pointer-events: none;
  box-shadow: 0 24px 55px rgba(0,0,0,.26);
}
.work-preview-card { padding: 24px; color: white; flex-direction: column; justify-content: space-between; }
.work-preview-card span { max-width: 220px; font-size: 12px; font-weight: 850; letter-spacing: .1em; text-transform: uppercase; opacity: .8; }
.work-preview-card strong { display: block; font-size: 4.9rem; line-height: .82; letter-spacing: -.08em; }
.work-preview-card em { display: block; margin-top: 10px; font-family: var(--serif); font-size: 1.35rem; font-style: normal; }
.preview-boostability { background: linear-gradient(145deg, #2459db, #1437a0); }
.preview-boostability strong { color: #ffd34f; }
.preview-paragon { background: linear-gradient(145deg, #0f598f, #082c4c); }
.preview-paragon strong { color: #ffb03a; }
.preview-xyngular { background: linear-gradient(145deg, #162228, #073e3b); }
.preview-xyngular strong { color: #d9ff63; }
.preview-cambeo { background: linear-gradient(145deg, #073a55, #0d6972); }
.preview-cambeo strong { color: #b8f3d6; }
.preview-blendtec { background: linear-gradient(145deg, #cc1e29, #6f1018); }
.preview-blendtec strong { color: white; }

.metric-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--line-dark); border-left: 1px solid var(--line-dark); }
.metric {
  min-height: 230px;
  padding: 26px;
  border-right: 1px solid var(--line-dark);
  border-bottom: 1px solid var(--line-dark);
  display: flex;
  flex-direction: column;
  justify-content: space-between;
}
.metric strong { font-size: clamp(2.5rem, 4.8vw, 5.1rem); line-height: .88; letter-spacing: -.07em; color: var(--lime); }
.metric span { max-width: 180px; color: #c3cac7; font-size: 14px; }

.about-split { display: grid; grid-template-columns: .75fr 1.25fr; gap: clamp(50px, 9vw, 140px); }
.about-intro { min-width: 0; }
.about-portrait {
  position: relative;
  margin: 0 0 34px;
  border-radius: 26px;
  overflow: hidden;
  background: var(--paper-2);
  box-shadow: 0 24px 55px rgba(16,19,24,.14);
}
.about-portrait img { width: 100%; aspect-ratio: 4 / 5; object-fit: cover; }
.about-portrait figcaption {
  position: absolute;
  left: 16px;
  bottom: 16px;
  padding: 8px 11px;
  border-radius: 999px;
  background: rgba(16,19,24,.82);
  color: white;
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .06em;
  text-transform: uppercase;
  backdrop-filter: blur(10px);
}
.about-big { margin: 0; font-family: var(--serif); font-size: clamp(2.2rem, 4.5vw, 4.6rem); line-height: 1.03; letter-spacing: -.04em; }
.about-copy p { margin: 0 0 22px; font-size: 18px; color: #444a47; }
.capabilities { display: flex; flex-wrap: wrap; gap: 9px; margin-top: 30px; }
.capabilities span { border: 1px solid var(--line); border-radius: 999px; padding: 8px 12px; font-size: 13px; font-weight: 750; }
.recommendations-section { padding-top: 30px; }
.endorsement-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.endorsement-grid blockquote { min-height: 315px; margin: 0; padding: clamp(28px, 4vw, 46px); border-radius: 22px; background: var(--ink); color: white; display: flex; flex-direction: column; }
.endorsement-grid blockquote:nth-child(2) { background: var(--blue); }
.endorsement-grid p { margin: 0; font-family: var(--serif); font-size: clamp(1.75rem, 3.4vw, 3.4rem); line-height: 1.05; letter-spacing: -.04em; }
.endorsement-grid footer { margin-top: auto; padding-top: 32px; }
.endorsement-grid strong, .endorsement-grid span { display: block; }
.endorsement-grid strong { color: var(--lime); font-size: 14px; }
.endorsement-grid span { margin-top: 5px; color: #c7cdca; font-size: 12px; }

.closing { padding: 110px 20px; background: var(--blue); color: white; text-align: center; }
.closing p { margin: 0 auto; max-width: 940px; font-size: clamp(2.5rem, 6vw, 6.4rem); line-height: .95; font-weight: 920; letter-spacing: -.065em; }
.closing .button { margin-top: 34px; background: var(--lime); color: var(--ink); border-color: var(--lime); }
.closing .actions { justify-content: center; margin-top: 34px; }
.closing .actions .button { margin-top: 0; }

.site-footer { background: var(--ink); color: white; padding: 34px 0; }
.footer-inner { width: min(var(--max), calc(100% - 40px)); margin: 0 auto; display: flex; justify-content: space-between; gap: 22px; color: #aab0ad; font-size: 13px; }
.footer-inner a { color: white; text-decoration: none; }
.footer-links { display: flex; gap: 18px; }

/* Case studies */
.case-hero { padding: 76px 0 50px; }
.case-breadcrumb { display: inline-flex; align-items: center; gap: 8px; color: var(--muted); font-size: 13px; font-weight: 750; text-decoration: none; margin-bottom: 46px; }
.case-breadcrumb:hover { color: #425cdf; }
.case-hero-grid { display: grid; grid-template-columns: minmax(0, 1.2fr) minmax(260px, .8fr); gap: 60px; align-items: end; }
.case-hero h1 { font-size: clamp(3.8rem, 7.4vw, 7.5rem); }
.case-summary { color: #474d4a; font-size: clamp(1.05rem, 1.8vw, 1.35rem); max-width: 720px; margin: 28px 0 0; }
.case-meta { border-top: 1px solid var(--line); }
.case-meta div { display: flex; justify-content: space-between; gap: 20px; padding: 13px 0; border-bottom: 1px solid var(--line); font-size: 13px; }
.case-meta span { color: var(--muted); }
.case-meta strong { text-align: right; }
.case-expertise { display: flex; align-items: center; flex-wrap: wrap; gap: 12px; margin-top: 30px; }
.case-expertise > span { color: var(--muted); font-size: 12px; font-weight: 900; letter-spacing: .1em; text-transform: uppercase; }
.case-expertise div { display: flex; flex-wrap: wrap; gap: 8px; }
.case-cover {
  width: min(1440px, calc(100% - 40px));
  min-height: 460px;
  margin: 20px auto 0;
  padding: clamp(30px, 5vw, 68px);
  border-radius: 26px;
  overflow: hidden;
  position: relative;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  color: white;
  box-shadow: 0 30px 70px rgba(16,19,24,.16);
}
.case-cover::after { content: ""; position: absolute; width: 420px; height: 420px; right: -110px; top: -150px; border: 1px solid rgba(255,255,255,.18); border-radius: 50%; }
.case-cover-top, .case-cover-bottom { position: relative; z-index: 1; display: flex; justify-content: space-between; gap: 24px; font-size: 12px; font-weight: 850; letter-spacing: .11em; text-transform: uppercase; }
.case-cover-top { align-items: center; }
.case-cover-top > span:last-child { color: currentColor; opacity: .65; }
.case-brand-badge {
  width: fit-content;
  max-width: min(270px, 74vw);
  min-height: 54px;
  padding: 10px 16px;
  border-radius: 12px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  background: white;
  box-shadow: 0 12px 28px rgba(0,0,0,.16);
}
.case-brand-badge img { display: block; width: auto; max-width: 220px; height: 34px; object-fit: contain; }
.brand-boostability { background: rgba(5,19,55,.72); }
.brand-boostability img { width: 210px; max-width: 100%; height: auto; }
.brand-cambeo { width: 210px; padding: 0 14px; overflow: hidden; }
.brand-cambeo img { width: 180px; max-width: none; height: 54px; object-fit: cover; object-position: center; }
.brand-xyngular img { width: 180px; max-width: 100%; height: auto; }
.brand-blendtec img { width: 190px; max-width: 100%; height: auto; }
.brand-paragon { width: 270px; min-height: 68px; padding: 12px 16px; }
.brand-paragon img { width: 230px; max-width: 100%; height: auto; }
.case-cover-main { position: relative; z-index: 1; margin: 60px 0; }
.case-cover-main strong { display: block; font-size: clamp(5rem, 11vw, 10.5rem); line-height: .76; letter-spacing: -.085em; }
.case-cover-main p { max-width: 600px; margin: 24px 0 0; font-family: var(--serif); font-size: clamp(1.55rem, 3vw, 2.8rem); line-height: 1.05; }
.cover-boostability { background: linear-gradient(135deg, #2459db, #102d8f); }
.cover-boostability .case-cover-main strong { color: #ffd34f; }
.cover-paragon { background: linear-gradient(135deg, #0f5e97, #072842); }
.cover-paragon .case-cover-main strong { color: #ffb03a; }
.cover-xyngular { background: linear-gradient(135deg, #152128, #07504a); }
.cover-xyngular .case-cover-main strong { color: #d9ff63; }
.cover-cambeo { background: linear-gradient(135deg, #073a55, #0b7074); }
.cover-cambeo .case-cover-main strong { color: #b8f3d6; }
.cover-blendtec { background: linear-gradient(135deg, #cc1e29, #651017); }
.cover-blendtec .case-cover-main strong { color: white; }
.case-metrics { width: min(1160px, calc(100% - 40px)); margin: -50px auto 0; position: relative; z-index: 2; display: grid; grid-template-columns: repeat(3, 1fr); background: var(--ink); color: white; border-radius: 20px; overflow: hidden; }
.case-metric { padding: 28px; border-right: 1px solid var(--line-dark); }
.case-metric:last-child { border-right: 0; }
.case-metric strong { display: block; color: var(--lime); font-size: clamp(2.3rem, 4vw, 4rem); line-height: .95; letter-spacing: -.06em; }
.case-metric span { display: block; color: #c0c7c4; margin-top: 9px; font-size: 13px; }
.case-section { padding: 105px 0; display: grid; grid-template-columns: minmax(210px, .38fr) minmax(0, 1fr); gap: clamp(55px, 10vw, 150px); }
.case-section + .case-section { border-top: 1px solid var(--line); }
.case-label { color: #425cdf; font-size: 13px; font-weight: 900; letter-spacing: .12em; text-transform: uppercase; }
.case-body { max-width: 790px; }
.case-body h2 { margin: 0 0 26px; font-size: clamp(2rem, 4vw, 4rem); line-height: 1; letter-spacing: -.05em; }
.case-body h3 { margin: 44px 0 14px; font-size: clamp(1.45rem, 2.5vw, 2.1rem); line-height: 1.08; letter-spacing: -.035em; }
.case-body p { margin: 0 0 22px; color: #414744; font-size: 18px; }
.case-body ul { margin: 24px 0 0; padding: 0; list-style: none; border-top: 1px solid var(--line); }
.case-body li { padding: 15px 0 15px 28px; border-bottom: 1px solid var(--line); position: relative; }
.case-body li::before { content: "↳"; position: absolute; left: 0; color: var(--blue); font-weight: 900; }
.evidence-visual { margin: 42px 0 0; border-radius: 18px; overflow: hidden; border: 1px solid var(--line); background: white; }
.evidence-visual img { width: 100%; aspect-ratio: 16 / 9; object-fit: cover; }
.evidence-grid { display: grid; grid-template-columns: 1.25fr .75fr; gap: 16px; margin-top: 42px; align-items: stretch; }
.evidence-grid .evidence-visual { margin: 0; height: 100%; }
.evidence-grid .evidence-visual img { aspect-ratio: 4 / 3; }
.evidence-grid .evidence-contain img { object-fit: contain; padding: 18px; background: #fff; }
.evidence-diagram img { aspect-ratio: 16 / 8; object-fit: contain; padding: clamp(24px, 5vw, 52px); background: #fff; }
.evidence-photo img { aspect-ratio: 4 / 3; object-fit: cover; object-position: center 24%; }
.evidence-one-sheet img { height: min(820px, 80vh); aspect-ratio: auto; object-fit: contain; padding: 18px; background: #fff; }
.evidence-visual figcaption { padding: 12px 15px; border-top: 1px solid var(--line); color: var(--muted); font-size: 12px; }
.proof-sequence { display: grid; grid-template-columns: repeat(3, 1fr); margin-top: 42px; border: 1px solid var(--line); border-radius: 18px; overflow: hidden; background: var(--white); }
.proof-step { min-height: 210px; padding: 22px; border-right: 1px solid var(--line); display: flex; flex-direction: column; justify-content: space-between; }
.proof-step:last-child { border-right: 0; }
.proof-step > span { color: #425cdf; font-size: 12px; font-weight: 900; letter-spacing: .1em; }
.proof-step strong { display: block; margin-top: 26px; font-size: 1.2rem; line-height: 1.15; }
.proof-step p { margin: 12px 0 0; color: var(--muted); font-size: 14px; line-height: 1.45; }
.case-callout { margin-top: 34px; padding: 26px 28px; border-left: 5px solid var(--blue); border-radius: 0 16px 16px 0; background: var(--blue-soft); }
.case-callout strong { display: block; color: #344dc7; font-size: clamp(1.6rem, 3vw, 2.7rem); line-height: 1; letter-spacing: -.045em; }
.case-callout p { margin: 12px 0 0; font-size: 15px; }
.inline-endorsement { margin: 38px 0 0; padding: 28px; border-radius: 18px; background: var(--ink); color: white; }
.inline-endorsement p { margin: 0; color: white; font-family: var(--serif); font-size: clamp(1.7rem, 3.2vw, 2.8rem); line-height: 1.08; letter-spacing: -.035em; }
.inline-endorsement footer { margin-top: 24px; }
.inline-endorsement strong, .inline-endorsement span { display: block; }
.inline-endorsement strong { color: var(--lime); font-size: 14px; }
.inline-endorsement span { margin-top: 4px; color: #bdc4c1; font-size: 12px; }
.cambeo-gallery { display: grid; grid-template-columns: .78fr 1.22fr; gap: 16px; margin-top: 42px; align-items: start; }
.cambeo-gallery figure { margin: 0; border: 1px solid var(--line); border-radius: 18px; overflow: hidden; background: white; }
.cambeo-gallery img { width: 100%; object-fit: cover; }
.cambeo-gallery .gallery-tall img { height: 520px; object-position: center top; }
.cambeo-gallery .gallery-wide img { height: auto; aspect-ratio: 16 / 9; object-position: center top; }
.cambeo-gallery figcaption { padding: 12px 15px; border-top: 1px solid var(--line); color: var(--muted); font-size: 12px; }
.campaign-media-split { display: grid; grid-template-columns: minmax(0, 1.45fr) minmax(210px, .55fr); gap: 16px; margin-top: 36px; align-items: stretch; }
.campaign-media-split .video-proof { margin: 0; }
.campaign-ad { margin: 0; padding: 22px; border: 1px solid var(--line); border-radius: 20px; background: white; display: flex; flex-direction: column; justify-content: center; }
.campaign-ad img { width: 100%; max-width: 300px; margin: auto; aspect-ratio: 1 / 1; object-fit: contain; }
.campaign-ad figcaption { margin-top: 15px; color: var(--muted); font-size: 12px; }
.artifact-showcase { display: grid; grid-template-columns: 1fr 1fr; margin: 42px 0 0; border: 1px solid var(--line); border-radius: 20px; overflow: hidden; background: #f7f7f4; }
.artifact-media { min-height: 0; aspect-ratio: 1 / 1; overflow: hidden; background: white; }
.artifact-media img { width: 100%; height: 100%; object-fit: cover; object-position: left center; }
.artifact-showcase figcaption { padding: clamp(26px, 4vw, 46px); display: flex; flex-direction: column; justify-content: center; }
.artifact-showcase figcaption > span { color: #425cdf; font-size: 12px; font-weight: 900; letter-spacing: .11em; text-transform: uppercase; }
.artifact-showcase figcaption > strong { margin-top: 10px; font-size: clamp(2rem, 4vw, 3.8rem); line-height: .95; letter-spacing: -.055em; }
.artifact-showcase figcaption > p { margin: 18px 0 0; color: #4d5350; font-size: 15px; }
.artifact-results { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-top: 24px; }
.artifact-results div { padding: 14px; border-radius: 12px; background: white; }
.artifact-results b { display: block; color: #0f598f; font-size: 1.8rem; line-height: 1; letter-spacing: -.04em; }
.artifact-results small { display: block; margin-top: 6px; color: var(--muted); font-size: 11px; line-height: 1.35; }
.rebrand-comparison { display: grid; grid-template-columns: minmax(170px, .42fr) minmax(0, 1.58fr); gap: 18px; margin-top: 42px; align-items: start; }
.rebrand-before, .rebrand-after { margin: 0; }
.rebrand-before > span, .rebrand-after > span { display: block; margin-bottom: 10px; color: #425cdf; font-size: 12px; font-weight: 900; letter-spacing: .11em; text-transform: uppercase; }
.rebrand-image, .rebrand-after-grid figure { overflow: hidden; border: 1px solid var(--line); border-radius: 14px; background: white; }
.rebrand-before img, .rebrand-after-grid img { width: 100%; aspect-ratio: 3 / 4; object-fit: cover; object-position: top center; }
.rebrand-before figcaption { margin-top: 10px; color: var(--muted); font-size: 12px; }
.rebrand-after-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; }
.rebrand-after-grid figure { margin: 0; }
.rebrand-after-grid figcaption { padding: 9px 10px; color: #4b514e; font-size: 11px; font-weight: 780; }
.brand-channel-grid { display: grid; grid-template-columns: 1fr 1fr 1.18fr; gap: 14px; margin-top: 38px; }
.brand-channel-grid figure { margin: 0; overflow: hidden; border: 1px solid var(--line); border-radius: 16px; background: white; }
.brand-channel-grid figure > div { height: 270px; padding: 13px; display: grid; place-items: center; background: #f9f9f7; }
.brand-channel-grid img { width: 100%; height: 100%; object-fit: contain; }
.brand-channel-grid figcaption { padding: 14px; border-top: 1px solid var(--line); }
.brand-channel-grid strong { display: block; font-size: 14px; }
.brand-channel-grid span { display: block; margin-top: 7px; color: var(--muted); font-size: 12px; line-height: 1.45; }
.video-stats { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-top: 32px; }
.video-stats div { padding: 20px; border-radius: 16px; background: var(--blue-soft); }
.video-stats strong { display: block; font-size: clamp(2.2rem, 5vw, 4.2rem); line-height: .9; letter-spacing: -.06em; color: #344dc7; }
.video-stats span { display: block; margin-top: 9px; color: #424947; font-size: 13px; font-weight: 750; }
.video-proof { margin: 24px 0 0; overflow: hidden; border: 1px solid var(--line); border-radius: 20px; background: var(--ink); box-shadow: 0 24px 55px rgba(16,19,24,.17); }
.video-frame { aspect-ratio: 16 / 9; background: #000; }
.video-frame iframe { display: block; width: 100%; height: 100%; border: 0; }
.video-proof figcaption { padding: 13px 16px; color: #c3cac7; font-size: 12px; }
.source-link { display: inline-flex; align-items: center; min-height: 44px; margin-top: 26px; border-bottom: 2px solid var(--blue); color: #344dc7; text-decoration: none; font-size: 14px; font-weight: 850; }
.source-link:hover { color: var(--ink); border-color: var(--ink); }
.next-project { display: block; background: var(--ink); color: white; text-decoration: none; padding: 90px 20px; }
.next-project-inner { width: min(var(--max), 100%); margin: 0 auto; display: flex; justify-content: space-between; align-items: end; gap: 30px; }
.next-project span { color: var(--blue-bright); font-size: 13px; font-weight: 900; letter-spacing: .12em; text-transform: uppercase; }
.next-project strong { display: block; margin-top: 8px; font-size: clamp(2.8rem, 6vw, 6rem); line-height: .95; letter-spacing: -.06em; }
.next-project i { font-style: normal; font-size: 4rem; color: var(--lime); }

/* About */
.about-hero { padding: 100px 0 90px; }
.about-hero h1 { max-width: 1120px; }
.about-hero h1 em { font-family: var(--serif); color: var(--blue); font-weight: 500; }
.about-lead { margin: 34px 0 0 auto; max-width: 690px; font-size: 21px; color: #444a47; }
.about-hero-bottom { display: grid; grid-template-columns: minmax(240px, .55fr) minmax(320px, .8fr); gap: clamp(42px, 8vw, 110px); align-items: end; margin-top: 64px; }
.about-hero-bottom .about-portrait { margin: 0; }
.about-hero-bottom .about-lead { margin: 0; }
.timeline { border-top: 1px solid var(--line); }
.timeline-row { display: grid; grid-template-columns: 150px .75fr 1.25fr; gap: 35px; padding: 25px 0; border-bottom: 1px solid var(--line); }
.timeline-year { color: var(--muted); font-size: 13px; font-weight: 850; }
.timeline-role strong { display: block; font-size: 18px; }
.timeline-role span { color: var(--muted); font-size: 14px; }
.timeline-row p { margin: 0; color: #4d5350; font-size: 15px; }
.section-dark .timeline { border-color: var(--line-dark); }
.section-dark .timeline-row { border-color: var(--line-dark); }
.section-dark .timeline-year, .section-dark .timeline-role span { color: #aeb5b2; }
.section-dark .timeline-row p { color: #c5cbc8; }

.reveal { opacity: 0; transform: translateY(26px); transition: opacity .65s ease, transform .65s ease; }
.reveal.visible { opacity: 1; transform: none; }

@media (hover: hover) and (min-width: 980px) {
  .work-row:hover + .work-preview { display: block; }
  .work-row:hover + .work-preview-card { display: flex; }
}

@media (max-width: 900px) {
  .nav-links { gap: 18px; }
  .brand-name { display: none; }
  .hero { grid-template-columns: 1fr; min-height: auto; }
  .hero-portrait { order: -1; width: min(100%, 560px); min-height: 480px; margin-inline: auto; }
  .section-head, .about-split, .case-hero-grid, .case-section, .expertise-hero-grid, .expertise-detail, .communications-band .inner { grid-template-columns: 1fr; gap: 32px; }
  .about-hero-bottom { grid-template-columns: .7fr 1fr; gap: 36px; }
  .work-row { grid-template-columns: 52px 1fr 48px; }
  .work-result { grid-column: 2; }
  .work-arrow { grid-column: 3; grid-row: 1 / span 2; }
  .metric-grid { grid-template-columns: 1fr 1fr; }
  .expertise-grid { grid-template-columns: 1fr 1fr; }
  .expertise-evidence { grid-template-columns: 1fr 1fr; }
  .case-metrics { grid-template-columns: 1fr; margin-top: -24px; width: calc(100% - 64px); }
  .case-metric { border-right: 0; border-bottom: 1px solid var(--line-dark); }
  .case-metric:last-child { border-bottom: 0; }
  .timeline-row { grid-template-columns: 110px 1fr; }
  .timeline-row p { grid-column: 2; }
  .leadership-scope { grid-template-columns: 1fr 1fr; }
  .leadership-scope > div:nth-child(2) { border-right: 0; }
  .leadership-scope > div:nth-child(-n+2) { border-bottom: 1px solid var(--line-dark); }
  .endorsement-band { grid-template-columns: 1fr; align-items: start; }
}

@media (max-width: 680px) {
  body { font-size: 16px; }
  .nav-wrap, .section, .hero, .case-hero, .case-section, .about-hero, .expertise-hero, .expertise-detail { width: min(100% - 28px, var(--max)); }
  .menu-button { display: grid; place-items: center; }
  .brand-name { display: inline; }
  .nav-links {
    position: fixed;
    inset: 78px 0 0;
    display: none;
    flex-direction: column;
    align-items: flex-start;
    padding: 34px 24px;
    background: var(--paper);
  }
  .menu-open .nav-links { display: flex; }
  .nav-links a { font-size: 24px; }
  .nav-cta { border: 0; padding: 0; }
  .hero { padding-top: 54px; }
  .hero h1, .case-hero h1, .about-hero h1 { font-size: clamp(3.25rem, 16vw, 5.5rem); }
  .hero-portrait { min-height: 360px; border-radius: 24px; }
  .hero-identity { top: 14px; left: 14px; }
  .hero-receipts { right: 14px; bottom: 14px; left: 14px; padding: 14px; border-radius: 16px; }
  .hero-receipt-grid { gap: 8px; }
  .hero-receipt { padding-left: 8px; }
  .hero-receipt strong { font-size: clamp(1.35rem, 7vw, 2rem); }
  .section { padding: 84px 0; }
  .section-dark > .inner { padding: 84px 0; width: min(100% - 28px, var(--max)); }
  .section-head { margin-bottom: 38px; }
  .work-row { grid-template-columns: 34px 1fr 42px; gap: 14px; }
  .work-result { font-size: 1.2rem; }
  .metric-grid { grid-template-columns: 1fr; }
  .expertise-grid, .expertise-evidence, .communications-proof, .systems-journey, .endorsement-grid { grid-template-columns: 1fr; }
  .expertise-card { min-height: 270px; }
  .expertise-detail { padding: 72px 0; }
  .communications-proof { width: calc(100% - 28px); }
  .communications-proof div { min-height: 155px; border-right: 0; border-bottom: 1px solid var(--line-dark); }
  .communications-proof div:last-child { border-bottom: 0; }
  .metric { min-height: 175px; }
  .case-cover { width: calc(100% - 20px); min-height: 390px; border-radius: 16px; }
  .case-cover-main { margin: 44px 0; }
  .case-cover-bottom { flex-direction: column; }
  .case-metrics { width: calc(100% - 36px); }
  .case-section { padding: 74px 0; }
  .case-body p { font-size: 17px; }
  .about-hero-bottom, .evidence-grid, .artifact-showcase, .cambeo-gallery, .campaign-media-split, .rebrand-comparison, .brand-channel-grid { grid-template-columns: 1fr; }
  .rebrand-after-grid { grid-template-columns: 1fr 1fr; }
  .rebrand-after-grid figure:last-child { grid-column: 1 / -1; width: calc(50% - 5px); }
  .brand-channel-grid figure > div { height: 340px; }
  .cambeo-gallery img { height: auto; aspect-ratio: 4 / 3; }
  .proof-sequence { grid-template-columns: 1fr; }
  .proof-step { min-height: 0; border-right: 0; border-bottom: 1px solid var(--line); }
  .proof-step:last-child { border-bottom: 0; }
  .systems-journey article { min-height: 0; border-right: 0; border-bottom: 1px solid var(--line); }
  .systems-journey article:last-child { border-bottom: 0; }
  .systems-journey p { margin-top: 20px; }
  .leadership-scope { width: calc(100% - 20px); grid-template-columns: 1fr; border-radius: 16px; }
  .leadership-scope > div { min-height: 145px; border-right: 0; border-bottom: 1px solid var(--line-dark); }
  .leadership-scope > div:nth-child(2) { border-right: 0; }
  .leadership-scope > div:last-child { border-bottom: 0; }
  .endorsement-band { width: calc(100% - 28px); margin-top: 28px; border-radius: 18px; }
  .endorsement-grid blockquote { min-height: 265px; }
  .video-stats { grid-template-columns: 1fr 1fr; }
  .about-hero-bottom { margin-top: 40px; }
  .next-project-inner, .footer-inner { flex-direction: column; align-items: flex-start; }
  .timeline-row { grid-template-columns: 1fr; gap: 6px; }
  .timeline-row p { grid-column: auto; margin-top: 8px; }
}

@media (max-width: 430px) {
  .video-stats { grid-template-columns: 1fr; }
  .rebrand-after-grid { grid-template-columns: 1fr; }
  .rebrand-after-grid figure:last-child { grid-column: auto; width: auto; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
  .reveal { opacity: 1; transform: none; }
}

/* Deseret Book campaign evidence */
.db-media-pair,.db-gallery { display:grid; grid-template-columns:repeat(2,minmax(0,1fr)); gap:24px; margin:32px 0; align-items:start; }
.db-gallery { grid-template-columns:repeat(3,minmax(0,1fr)); }
.db-media-pair figure,.db-gallery figure { margin:0; border:1px solid var(--line); border-radius:16px; overflow:hidden; background:#fff; }
.db-media-pair img,.db-gallery img { display:block; width:100%; height:auto; }
.db-media-pair figcaption,.db-gallery figcaption { padding:16px; font-size:14px; line-height:1.5; color:var(--muted); }
.db-single { grid-template-columns:minmax(0,480px); }
.db-source { font-size:14px; }
@media(max-width:760px) { .db-media-pair,.db-gallery {grid-template-columns:1fr;} }

.consult-grid {display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px;}
.consult-card {display:block;padding:30px;border:1px solid var(--line);border-radius:18px;background:#fff;transition:transform .2s;}
.consult-card:hover {transform:translateY(-3px);}
.consult-card h3 {font-size:30px;margin:14px 0;}
.consult-card p {color:var(--muted);font-size:17px;line-height:1.6;}
.consult-card-link {font-size:15px;font-weight:800;display:block;margin-top:24px;}
.consult-logo {height:140px;display:flex;align-items:center;justify-content:flex-start;margin-bottom:26px;padding:20px;border-radius:12px;background:#f2f4f6;}
.consult-logo img {width:auto;max-width:100%;max-height:100px;object-fit:contain;}
.consult-logo-dark {background:#101318;}
.consult-table-wrap {overflow-x:auto;margin:32px 0;border:1px solid var(--line);border-radius:12px;}
.consult-table {border-collapse:collapse;width:100%;font-size:16px;line-height:1.55;}
.consult-table caption {text-align:left;padding:16px;font-weight:800;background:#fff;}
.consult-table th,.consult-table td {padding:16px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top;}
.consult-table thead {background:#e9e4da;}
.consult-table tbody tr:last-child th,.consult-table tbody tr:last-child td {border-bottom:0;}
.consult-overview {padding-top:0;}
@media(max-width:760px){.consult-grid {grid-template-columns:1fr;}.consult-card {padding:24px;}.consult-table {font-size:14px;}.consult-table td,.consult-table th {padding:12px;}}

.db-screenshots {grid-template-columns:minmax(0,1fr);}
.db-screenshots img {width:100%;height:auto;object-fit:contain;}
.db-screenshots a {display:block;}